A Level Business Studies - Business Objectives and Missions
Why do businesses exist? • To provide goods and services for customers • Customers can be from the UK or abroad – individuals, other businesses or government departments. • A business that meets the needs of the customer is more likely survive long term. • Most business are started by a single individual or small group. • People who have an idea and want to develop it with a business are called entrepreneurs. • Entrepreneurs often take risks and reap the profits or losses that come with this. • Motivation for setting up a business varies • Some do it because they have a talent or skill they wish to use to provide goods/services • Some try to fill a gap in the market • All businesses are likely to have a purpose or a mission and objectives or goals they wish to achie...