My Big Fat Revision

How stereotypical are the representations in your 3 main advertising texts? Each of the texts use stereotypical representations to offer a sense of familiarity to the audience and help sell the product and ideology associated with it. The Lynx advert represents men in a non-typical way. He is not overly masculine as expected from an advert of this type and is average. When he uses the product, he becomes completely irresistible which links to the tagline of ‘even angels will fall’ as it places an emphasis on how desirable he has now become. His representation appeals to the target demographic of young males looking for a female partner. The representation links to the ideology as it makes them more attractive to the opposite sex. However, the representations of women in the advert as very stereotypical. The angels are shown in clothes that give a nude illusion which directly appeals to the male gaze. The women are all famous models which creates unrealistic beauty standards and this ma...

  Write ‘How global is the appeal of your three main texts? [30]’ for Film. If a text has global appeal, it has qualities that make audiences from different worldwide cultures like it. Each of the three films have varying degrees of global appeal however their respective box offices figures are a telling sign of the extent of this. Gravity was the most successful in this field, followed by The World’s End and finally The Machine. Gravity achieves great global appeal in a number of ways, and an example is use of star theory. The film boasts Sandra Bullock who is a successful actress who has won a number of awards and an Oscar. It can therefore be argued that she gives the film a sense of global appeal because she is one of the world’s most famous actresses and has been in a number of films that have been successful at the box office, both domestically and internationally. Gravity also has a narrative which is centred around a theme that is universal: the fascination of space. The fi...